We Found the Most Popular Wigs on Amazon, According to Shopper Reviews (2024)

If you want a wig that resembles your natural wavy hair texture, you should definitely opt for a Yaki-hair wig like this one from Amazon. This one has been pre-plucked and is totally glueless, so it’s super beginner-friendly.

THE REVIEW: One tester writes, “For beginners, this wig is a dream come true. Installing it is a breeze. All you need to do is take your foundation, blend it into the front hairline and down the part, and then simply use a flat iron to set it in place. No need to fiddle with glue, gel, or edges. It's a straightforward process, and within minutes, you're ready to go. The simplicity of this unit is perfect for those who might not be well-versed in the intricacies of wig installation.”

When reviewers say things like “never loved a unit more” and “curl pattern is AMAZING,” you listen up, okay?! If you’re looking for drama and tangle-free length that’s easy to maintain, this pre-plucked wig is worth the money. Expect very minimal shedding (despite the fact that these wigs run from 16 to 34 inches!) and fullness that won’t feel too heavy on your head.

THE REVIEW: One tester writes,“I've worn it several times now and experienced no shedding or tangling, which is often a concern with long wigs. The length is true to the description, cascading beautifully down my back. It's comfortable to wear for extended periods, and I've received numerous compliments on how realistic and stunning it looks. In terms of maintenance, it's been a breeze to care for. I've washed it a couple of times following the care instructions, and it has retained its softness and luster. In conclusion, this wig is a fantastic investment for anyone looking for high quality, natural-looking hair.”

For my dark-haired girlies who want to experiment with lighter colors without opening a bottle of bleach (or potentially test out bangs sans scissors), may I introduce you to this beautiful ombré wig option? It’s synthetic hair, but reviewers say it looks surprisingly natural. While you’ll probably deal with a normal amount of tangling, a gentle brush-through will do the trick to get it back to normal—and the bangs can be trimmed to your desired length!

THE REVIEW: One tester writes, “Best low cost wig I’ve ever purchased! I have been wearing wigs on and off for 3 years now. I have a medical condition that causes pain and makes it hard to style my hair, also my hair is thinning - same medical condition 🤷🏻‍♀️ This wig sits well and looks amazing out of the bag! Give it a couple of shakes and a comb through and it’s styled. I added some hairspray and combed through to take off the super shine so it didn’t look synthetic. Extremely easy and comfortable to wear.”

With ​​4,398 positive reviews, this lace-front, glueless wig is the clear winner among testers. It comes in a handful of style options (10 lengths—from 16 to 34 inches—and five colors, to be exact), giving you lots of versatility depending on your ~vibes~. Overall, reviewers love how quality the hair is, noting that there’s barely any shedding or tangling, and it feels full from root to ends. And FWIW, I constantly see it go on sale.

THE REVIEWS: One tester writes, “This hair is AMAZING! I have been wearing human-hair wigs for over 10 years. This is the best quality hair that I have ever encountered. I have experienced very minimal shedding. No tangling at all, and the length was full all the way to the ends. The hair in the lace is thick enough to cover the first wefts all around. The wig cap is comfortable, and the wefts are really flat and feel very natural. I’m so happy with this wig.”

If good hair color is what you're after, look no further than this blonde balayage synthetic wig. It’ll give you a pretty realistic-looking blonde color without all the maintenance and damage of coloring your own hair, and because it’s synthetic, it’s fairly easy to take care of. Try it in the ash blonde shown here, or choose from one of the other hair-color options, like brunette with money-piece highlights or platinum blonde.

THE REVIEW: “Synthetic blonde ombré wigs tend to look very obvious, but this one looks like a very expensive color job,” one review reads.

If you hate spending 10+ hours in the chair getting your hair braided, but you love the look and ease of the protective style, just grab this braided wig from Amazon. These long, knotless-box braids feel lightweight, according to testers, and look v natural too. Just smooth a dollop of mousse over the edges and wrap around a satin headscarf for 10 to 15 minutes to lay them down—reviewers said it’ll make this wig look like it’s genuinely growing out of your head.

THE REVIEWS: According to one review, “Do not think about it! Just buy this one. It’s very difficult to find this quality in a braided wig, as I’ve been looking for one forever. But this is it! It’s shocking how it looks like it’s braided to your scalp. I officially can have braids when I want without the time and cost hassle! Fire wig, and I mean it!”

Glueless wigs like this from Amazon are the GOAT if you just wanna be able to pull your wig over your head, zhuzh it a bit, and go. This one is made with a mix of human hair, so it feels soft and silky, meaning you won’t have to style it very much either. But reviewers also rave about how dense the hair is too, making it look super full and luxurious.

THE REVIEWS: “Don’t walk—run—to buy this wig,” writes one tester. “I ordered this wig at the last minute for graduation. I got the 220 percent density 30 in., and it is true to length. It is very soft with minimal shedding. I was scared at first to order, but I don’t regret it one bit.”

Hey, sometimes you just want a wig that’ll last you eons without having to meticulously take care of it. If that sounds like you, grab yourself this long, wavy synthetic wig, which won’t require the same ~tender~ maintenance as a human-hair wig. All you have to do is cleanse this wig in a sulfate-free shampoo once every four or five wears, let it air-dry, then finger-comb it through to get out any tangles (some testers say a comb can be a bit too rough on the synthetic hair).

THE REVIEWS: “If you're looking for a last-minute quick hairstyle, I would recommend this wig,” writes one reviewer. “To lay this wig, I didn’t even end up using a wig cap. In my opinion, you don’t need it. I feel like this wig is very pretty when you wet it, but of course, it will air dry, but that’s just my opinion. Overall, it’s worth the money.”

Wait, I’m floored at all of the reviewers’ pics wearing this wavy wig because it looks so natural. It’s made with virgin Brazilian human hair, which means it’s unprocessed and, says testers, v soft. Plus, you can straighten the hair with a flat iron or curl with a curling iron for a more Hollywood-esque wave—just don’t go hotter than 300 degrees to avoid damaging or melting the hair. And make sure to shampoo and condition the wig every five to six wears with a moisturizing shampoo and deep conditioner to keep the hair smooth and tangle-free.

THE REVIEWS: One review reads, “This 30-inch, curly wig was a hit in Miami! I was there for five days on vacation, and you can’t tell, but this wig was drenched in salt water from the jet skis and is still pretty. I even washed it with basic, drugstore shampoo and conditioner—still no tangles, minimal shedding, and it feels very soft.”

Okay, not only is this headband wig super comfortable, based on tester reviews, but it genuinely looks like the hair is growing out of your head, thanks to the stretchy headband that allows you to fully tuck your hair away or let your natural edges peek out. Testers say it’s hella easy to install too: Just adjust the velcro snaps and stick in the four combs (front, back, and sides) to snugly fit the wig to your head.

THE REVIEWS: “I love this headband wig!” writes one tester in a review. “Easy to put on and very convenient for when you need to get up and go! Received lots of compliments.”

I’ve been invited to a handful of wig parties in my day, and I rely on this specific cosplay-style colorful wig every single time (and apparently, so do the 9,300+ five-star reviewers). Why? It comes in a whopping 31 different colors for every single ~vibe~ and occasion, and each one is vivid and shiny. I also love how it’s made with Kanekalon hair, a gold-star synthetic material that can be heat-styled without melting or breaking.

THE REVIEWS: “I’ve bought so many wigs from this company over the years,” writes one reviewer, “and I’ve loved them all. These are great for people just getting into cosplay or cosplayers on a budget. And for Halloween, these are much nicer than the costume-shop wigs and usually much cheaper.”

If Lori Harvey’s inspired you to try out a chin-length bob, skip the haircut appointment and try this trendy short wig on Amazon first. You won’t have to fiddle around with a hair straightener to get that bended-in look on your ends, because the wig already has that Parisian-style straightened bob look. It also comes already parted to the side, but the hairline is so natural-looking that you can easily flip it over to the other side or part it in the middle, depending on your preference.

THE REVIEWS: “Can we just look at how the wig came fresh out the box?” writes one tester. “The knots don’t need to be bleached, the side part is giving, the hairline is plucked by the gods, and this color is exactly like the picture. Very soft hair with no shedding. I am in love—I couldn’t even wait to upload pictures."

If you like the look of long, straight hair but don’t want to run a flat iron over your own hair endlessly for a similar look, check out this straight-hair wig on Amazon that’s available in 39 colors (like pastel pink and deep red). Stick down the lace with a little bit of glue (testers love Got2B Bonding Glue and Ghost Bond) to make it look completely seamless at your hairline.

THE REVIEWS: One review reads, “I got SO MANY COMPLIMENTS!! I have never had so many strangers stop to tell me how pretty my hair was and my friend’s husband actually thought I bleached my hair. It lays pretty flat, and I love that it’s adjustable and has little combs for extra security.”

If you just wanna pull your own hair back into a protective hairstyle while it grows out but still want to wear your curls out, try this curly wig on Amazon. It’s filled with a ton of dense coils that only need a little water to spring back up if they ever start to pull out, making the maintenance extremely minimal. It also has a lace scalp base underneath the wig that truly mimics a human scalp when it’s on your head, making it pretty undetectable.

THE REVIEWS: According to one review, “This, by far, is one of the best curly-hair wigs I’ve owned. It has no smell and looks so natural. I did not have to put too much work into it. The unit fits nicely and securely on my head with my stocking cap—no adjusting needed. I’ve gotten so many compliments and stares about my beautiful hair. That’s how natural looking it is; folks can’t tell!”

With 4.5 stars and more than 9,200 five-star reviews, this little synthetic number is a clear front-runner for the best wig on Amazon. Lemme explain: It comes in 39 different colors, from more natural shades to bright, fun ones (like the lilac hair shown here). Reviewers also say it’s very realistic-looking and works just as well as a costume wig as it does for everyday life, thanks to how lightweight and soft the

THE REVIEW: “This wig is so cute and so easy to wear. I’ve purchased a few wigs in the past and the hairline always looked off, or the wig itself just never laid down well, but this one is amazing. Looks almost real and is so easy to wear and put on,” one customer writes.

This pre-styled, synthetic lob-haircut wig is loved by beginner wig-wearers and budget-conscious testers alike (just read some of the positive reviews). For an inexpensive wig, it has quite a few cool features, like a highlighted-hair color, a natural-looking middle part, adjustable straps inside, and a small bit of lace in the front for a little bit of customization.

THE REVIEW: “By far the BEST wig on Amazon for all of the following reasons...it’s incredibly soft, has natural beautiful colors, the curls are perfect, the small lace area in the front comes with a natural looking part, the density, the hairline isn’t awful like many I’ve tried, the cap is breathable/lightweight, the ear tabs help, it has three combs, and the adjustable straps to make it fit well and stay in place. Hands down this wig is #1 for me!” one review reads.

Two words keep coming up in the reviews of this wig on Amazon: minimal shedding. So if you take care of it by keeping the wig in a silk bag when you’re traveling or not using it, you’ll get a lot of wears out of this wig without the hair thinning out, which def saves you $$$ in the long run.

THE REVIEW: “I barely had to do any plucking, already came with baby hairs…it looks like it’s growing straight from the scalp,” one customer writes.

FYI: This lace-front wig (which has a casual 4,800 positive reviews on Amazon) is made with Swiss lace, which is super durable without looking bulky at your hairline. That’s probably also why testers rave about how damn natural it looks. The lace closure is 4 inches across and 4 inches deep, so you can switch up the part or even wear it in a half-up, half-down hairstyle, a ponytail, or a bun without it looking too wig-like.

THE REVIEWS: “I lost my hair to chemo and wanted something that looked something like my natural hair,” writes one reviewer. “This wig is so soft! There’s minimal shedding, and it handles heat really well.”

Wanna experiment with wavy hair? Grab this lace-front wig from Amazon, which has over 8,500 five-star reviews (!). Here’s the rundown: It’s got a really natural wavy look and is available in nine different lengths and five colors. Bonus: It’s also glueless, so it’s majorly easy to install, according to reviews.

THE REVIEW: “I’ve been asked several times if it’s my real hair. Highly recommend! Very soft and full. Best quality curly hair I’ve had for this price. Can’t beat it,” one reviewer writes.

FYI: You should def opt for this laceless wig if you don’t want to fuss around with cutting lace. This wig actually has a comfortable mesh cap, instead of lace, which makes it feel a lot more lightweight on your head, according to some reviewers. But don’t worry, it’s lined with four combs and adjustable straps that still make it quick and easy to throw on and go.

THE REVIEWS: “I wish I had a picture to show because this wig has made me feel like a hot girl all week,” one reviewer writes. “This wig exceeded my expectations.I usually wear lace fronts, and it makes me so happy to not have glue anywhere near my natural hair anymore because I don’t want to harm my edges. I also don’t have to worry about my part looking right anymore before I leave the house, or the messy looking glue on my lace and all in my hair.”